Embracing Marketing Mistakes

Interviews with marketers on major career mistakes and recovery lessons AI summary

Prohibition PR Visit website › Business · EN · 211 episodes · latest 2026-11-12 · explicit

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What it is about

Welcome to Embracing Marketing Mistakes, the world’s leading irreverent podcast for senior marketers who are tired of the polished corporate b*llshit. Join Chris Norton and Will Ockenden, founders of the award-winning Prohibition PR, as they sit down with industry leaders to dissect the career-ending f*ck-ups they’d rather forget. The show moves past any pretty vanity metrics to uncover the brutal, honest truths behind marketing disasters, from £30,000 SEO black holes and completely failed companies, to social media crises that went globally viral for all the wrong reasons.We don't just celebrate the f*ck-ups; we extract the tactical blueprints you need to avoid them yourself. If you are a business owner, or a CMO looking for a competitive advantage that only comes from real-world experience, this is your weekly masterclass in resilience and strategy.Listen for: Raw stories from top brands, ex-McKinsey strategists, and industry disruptors.Learn from: The errors that cost thousands and the recoveries that saved careers.Get ahead by: Turning other people's nasty disasters into your unfair market advantage.If you have a story to tell and would like to appear on the show, tell us your biggest marketing mistake and drop us a line.

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© 2026 Embracing Marketing Mistakes

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Latest episodes

I Faxed Our Secret Price List to Every Retailer

2026-11-12 · 5 min

A single late night fax nearly triggered a multimillion pound crisis. This is the story of a young marketer who accidentally sent confidential national retail pricing to several major UK retailers. The stakes were…
EP 136: The AI Expert Who Still Thinks Too Small

2026-11-10 · 59 min

Mike Kaput wrote for English-language magazines in Cairo until the Egyptian Revolution cut his time there short. Back home in Cleveland, Ohio, he moved into agency marketing with Paul Roetzer. He is now Chief Content…
We Spent £15m and 37 People Downloaded It

2026-11-05 · 6 min

Tom Goodwin recounts the campaign that still makes his stomach drop back in episode 48. While leading a Nokia music service launch in 2007, his team secured exclusive rights to a major Kylie Minogue album and poured…
EP 135: Steal Your Competitors' LinkedIn Leads

2026-11-03 · 55 min

Niall Ratcliffe is the 25-year-old CEO of noticed., the Manchester LinkedIn agency he co-founded with his older brother Morgan. He has about 60,000 followers on LinkedIn and says the agency makes about a million pounds…
Lexus Asked Fans Their Favourite Steering Wheel

2026-10-29 · 5 min

Mat Thomas joined us back in episode 49 as he reveals the surprising social media misstep that held Lexus back for years. He explains how the brand’s social team that's tucked inside the PR department and disconnected…
EP 134: The 20-Searches-A-Month Page That Booked Seven Sales Calls

2026-10-27 · 53 min

Sam Dunning co-owned an agency with two other founders, has hosted the Breaking B2B podcast since 2020, and now runs Breaking B2B, an AI SEO agency for SaaS brands. In this episode of Embracing Marketing Mistakes, Sam…
EP 133: Uber Eats' First Marketing Hire On AI Search

2026-10-20 · 57 min

Jenna Hannon was the first marketing hire at Uber Eats, where the team launched the service in roughly a new city every week for about a year and a half. She left in 2020, became a fractional CMO for Series B and C…
You Waited 15 Minutes for a Taxi. Now Seven Feels Rude

2026-10-15 · 7 min

We return to consumer behaviouralist and CX expert Ken Hughes, first featured in episode 92, to revisit the moment that transformed how he believes brands should approach the customer. Ken explains how he spent the…
EP 132: Why LinkedIn Reach Is Down And What Still Works

2026-10-13 · 59 min

John Espirian, the self-styled relentlessly helpful LinkedIn guy, joins Chris Norton and Will Ockenden on Embracing Marketing Mistakes to explain why LinkedIn reach is down for almost everyone and what still works. John…
My TEDx Talk Got 2,000 Views. Everyone Else Got 30,000

2026-10-08 · 10 min

What happens when you pour your heart into a TEDx talk, expect it to skyrocket, and… nothing? We are joined with Niraj Kapoor back in episode 95, and dive into a brutally honest story of resilience, reinvention, and why…

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Publisher details

Oldest episode in feed: 06/2023 · over 3 years
Typical length: 38 min
Format: Episodic Newest first, episodes stand alone
Keywords: #marketingfails, #marketingfuckups, #contentmarketing, #socialmediamarketing, #marketingmishaps, #marketingstrategy, #marketingexpert, #marketingforbusiness

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